The leader of the online video association. The guy who’s scream silences a room.ĪdWeek reports that Paul Kontonis, former online video producer and agency guy, is heading the new Global Online Video Association ( GOVA). More Buying Choices 23.99 (12 new offers) Ages: 14 years and up.
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FREE Shipping on orders over 25 shipped by Amazon. Kontonis has been a leader in the online video space from its inception, including such roles as founder of “For Your Imagination,” VP at Digitas’ Third Act, and chairman of International Academy of Web Television. Dragon Shield Zipster Card Binder Harry Potter Hogwarts Crest Zipster Binder Trading Cards Card Compatible with Pokemon, Yugioh, Magic The Gathering, MTG, TCG, OCG, and Hockey Cards. Paul Kontonis is the gavone who heads GOVA, the new online-video trade association.īy day, Kontonis heads sales and strategy for one of the top “multichannel networks” (MCNs) called Collective Digital Studio. GOVA is made up of nine of the top MCNs (also called online-video studios and “new networks”). These include Collective, Maker Studios, Fullscreen, Big Frame, BroadbandTV, DECA, Discovery’s Revision3, Magnet Media and MiTu Networks. The guy who’s scream silences a room. Machinima is conspicuously absent, but unlikely for long (it’s quite common for the biggest in an industry to initially think they don’t need an association). Kontonis has been a leader in the online video space from its inception, including such roles as founder of For Your Imagination, VP at Digitas’ Third Act, and chairman of International Academy of Web Television. GOVA represents 9 of the top 10 online-video studios, or MCNsĬaveat: I know Kontonis and like him (which is why I am allowed to call him a gavone as a term of respect). He was even in one of my videos where I thought I turned invisible. But I haven’t spoken to him in a while and know nothing directly about his GOVA appointment.
Susan Wojcicki, leader of YouTube, is focused on mainstream players.What’s ahead, and what does GOVA mean to the networks and the maturing landscape of online video? So this is all my speculation based on watching this space mature. GOVA may help keep her attention on smaller studios.īargaining Power with YouTube. The online-video networks, or “multichannel networks,” will now have a collective voice they’ll need more in coming years. That’s in part because YouTube, the virtual monopoly on distribution, is increasingly turning its attention to more mainstream studios and traditional networks. As YouTube grows, it will be increasingly difficult for individual studios to command the attention they’ve received in the past. How do we know that? History is the best predictor: Initially top YouTube stars could garner attention from Google and resolve issues.
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